KitchenAid Artisan KSM150ECV Stand Mixer Caviar Black |
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By
KitchenAid
Average Customer Rating:  
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Binding: Kitchen & Home
Brand: KitchenAid
EAN: 5413184104467
Label: KitchenAid
Manufacturer: KitchenAid
Model: KSM150ECV
Publisher: KitchenAid
Studio: KitchenAid |
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Please see the REVIEW/PRODUCT DETAILS section below for more information on this product
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Product Description
5 year guarantee, all metal construction, standard accessories dough hook, beater, wire whisk, 4.8 litre stainless steel bowl, pouring shield. Superior craftsmanship, timeless style and ultimate versatility have made the legendary KitchenAid® Stand Mixer an essential tool for every cook. An impressive assortment of optional attachments and accessories transform it into the ultimate food preparation machine. This award winning machine has found favour with the top chef's in the world, its stylish, sturdy and very reliable. Please Note: All electrical products sold by cookinstyle (InStyle Products Limited) are supplied with a UK 3 pin plug.
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Sturdy mixer, but completely overpriced in the UK - they are only $199 in USA, 2007-12-29
Comment: This is a good mixer and will last you a long time. It is more sturdy than the Classic version, which labours a bit on heavier mixtures, e.g. bread or large fruit cakes. If you want a really sturdy version for a lot of mixing, get the K5 model (only in white), also available from Catering suppliers.
This is a prime example of how retailers and manufacturers selling a "must have" product hold the UK customers to ransom. The only way to stop this exploitation is to stop buying Kitchenaid products. This will force the cost down.
Look at other items produced for both markets in different voltages and you will see a much smaller variation in price than on Kitchenaid products. There is over 200% mark-up on the Kitchenaid Artisan for the UK market - totally ridiculous.
You can buy an Artisan mixer in the US for $199 (reg price is $349, but they are always on sale). $199 is approximately £100. Add the local taxes and it works out about £110. There is no way it costs another £240 to produce a 240 volt version instead of a 110 volt model and ship it to the UK and pay duty/VAT.
It isn't a good idea to get 110 Volt appliances for the UK. Step down transformers work okay with lamps, stereos, etc but not products like blenders and mixers.
However you can get the non-electric attachments on Amazon.com or at a US store you are there. Amazon.com delivers to hotels, as I have bought items in the US in the past. If you do this, I would suggest you pay extra for the expedited delivery in the US. Getting an extra mixing bowl and extra beater is worthwhile if you do a lot of baking and don't want to wash up all the time between batches. Kitchenaid accessories are very expensive in the UK, so check out the prices on Amazon.com before you go on holiday or if you have friends/family visiting you from the US.
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